Granted, some of the other search engines have not confirmed whether or not they use them, and they may still be a minor ranking factor however, we would recommend investing your time elsewhere. Simple – do not add meta keywords to your website, they will not enhance your search engine visibility and are ignored by Google. So, meta keywords in 2022 – what’s the verdict? The time that you would spend removing them is better spent optimising your website, writing content, or acquiring new website links. If the task of removing meta keywords from your website is labour intensive or would require a significant investment in your time, we would suggest leaving them. So, if you have meta keywords on your website from 10+ years ago, or you or an SEO partner have added them to your website in vain, then there is no reason to keep them there. Simply, Google advises that they are not worth your time, and they will not be used to determine search ranking positions. Google does not say whether you should remove meta keywords from your website. Should I remove meta keywords from my website? The following image demonstrates the extensive list of meta keywords that were used on the site: Here is one example of a website that we have recently started work on.
We also inherit a lot of websites from SEO companies that (seemingly) don’t have any real idea of what makes a website rank in Google. With that said, as an SEO Company, we field just about every question when it comes to SEO from our prospective clients.
You’re right meta keywords are old news and should not be a point of discussion for any self-respecting SEO professional. Meta keywords are old news, why are you talking about them? While browsing the web, just press S (or click the toolbar button) to bring up the KeySearch bar. It uses short keywords to allow you to search any site you want, right from the toolbar. Moral of the story? People can’t have nice things, and search engine optimisation professionals will always look for an easy way to the top of the search results. KeySearch adds a new way of searching the Internet to Safari. Because they were used and abused by search engine marketers, Google decided that they would no longer be used as a ranking factor. Here you can add keywords and search URLs, and delete or modify the existing ones. To edit or delete these, or add your own, right-click any web page and select 'Keyword Search Settings'. Google stopped using meta keywords as a ranking factor because they were overused and spammed by SEO professionals and marketers.Īs Matt Cutts mentioned in the video above, meta keywords are no longer considered a ranking factor because they were overused (rather mercilessly) by SEOs and marketers looking to trick their way to the top of search results. This is a simple extension for Safari 5.1 and above to enable keyword search from the address bar.
“At least for Google, we don’t use that (meta keywords) information in our ranking even in the least little bit.” Why did Google stop using meta keywords as a ranking signal? However, Google places no weighting on this information. We really (just) don’t use this information at all.”Ĭutts further clarifies that other search engines may use meta keywords to decipher information and rank pages. “You know what, too many people have spammed that too much. Once you click it, you will be able to search any word or term and Chrome will search the entire text of the page for that word or term.Matt Cutts states in the video from 2009: Near the bottom of the drop-down menu is where you will see the Find in Page button. Once you load up the web page that you want to search, look up in the top right corner of the screen and hit the icon with the three vertically stacked buttons. This is similar to searching on Safari, but just a little different. Click on it, and it will let you enter any word or phrase and show you all the places it appears (by highlighting them). Once there, simply scroll through the various options until you get to Find on Page. All you have to do is load up the web page or site that you want to search, then hit the button on the middle-bottom of the screen (the one that has an arrow coming out of a box). Because Safari is the default browser on the iPhone, there is a good chance that well over half of all iPhone users use it, so we will begin with it.
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